Health.
At its basis.

Three ingredients. No proprietary blends, no asterisks.

Most supplements are built for athletes.

These three work for everyone.

Creatine, protein, electrolytes. Not supplements packaged for athletes. Just the three things with the strongest evidence behind them, sold plainly, at the doses that actually do something.

Foundation 01

Creatine

Creatine is how cells make quick energy. Not a stimulant, not a hormone. Keep your stores saturated and the ceiling goes up: more available across every system, physical and mental.

Format: 60 servings, 5 g each
Grade: Pharmaceutical, third-party tested
Formula: No fillers, no flavouring

Foundation 02

Whey Protein

Grass-fed dairy. 25 g per serving, leucine at 2.7 g. Add it to whatever you're already making in the morning.

Format: 30 servings, 33 g each
Protein: 25 g per serving
BCAAs: 5.5 g total, leucine 2.7 g

Foundation 03

Electrolytes

Water moves fluid around. Electrolytes move it into your cells, which is where it needs to go. Low on sodium, potassium, or magnesium and you'll drink a litre and still feel it.

Format: 30 servings, 3.5 g each
Electrolytes: Na 1,000 / K 200 / Mg 60 mg
Formula: No sugar, no artificial flavouring

Three products. That's the plan.

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